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Holiday Advertising Ruled by TV and Radio
It’s holiday advertising season again. Each year at this time, every automotive advertising agency is planning their holiday budget allocations, readying advertisements for the purpose of getting the most people into their showrooms in the shortest possible time. While a lot can be said about online advertising and e-mail promotions, TV and radio advertising are […]

Team Kia of El Cajon Signs with JKR Advertising
Team Kia of El Cajon, one of Southern California’s most successful automobile dealers, has signed with JKR Advertising. The agreement puts JKR Automotive Advertising into yet another Top-25 media market nationwide, and we at JKR are thrilled to have them as one of the newest members of our client family. Located at 541 North Johnson […]

Jim Sipala Kia Dealerships Retain JKR Advertising
Each of the two Jim Sipala Kia dealerships (Kia of West Chester and Coatesville, PA) operates under the same premise. “I explain to employees that it’s all about building relationships first,” Sipala explained. “You have to get to know a customer, and find out about their needs and wants. Only then have you actually earned […]

Lincoln Gets Extra Traction from McConaughey MKC Ads
We at JKR Automotive Advertising wonder if Lincoln had any idea that their Matthew McConaughey MKC ads would generate so much residual publicity. His series of advertisements for the luxury brand has now been parodied by at least three major stars. McConaughey MKC Ads Parodied The most recent was last Saturday during a broadcast of Saturday Night […]